Vlada Dzhanda — Brand Strategist & Visual Designer
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Vlada Dzhanda
is a brand strategist
and visual designer

SoftServe Academy Open Tech Anniversary English Vitamin Company Day
*

I’m a brand strategist and designer with 6+ years building brands that hold together — from the positioning that defines them to the visual system that carries it.

My work sits where most brands break: between what a business wants and what its audience actually feels. Three years in employer branding taught me that gap is impossible to fake — people either recognize themselves in a brand, or they don’t.

I start with research, not references: audience first, business goal second, visual last. It’s slower — and it’s why the brands I build stay consistent long after I’ve handed them over.

STRATEGY/VERBAL/VISUAL

Projects

NameCategory
English Vitamin Brand Strategy & Identity SoftServe Academy Rebranding Open Tech Brand Concept & Identity Company Day Event Visual Direction Anniversary Collection Product Design

Experience

CompanyPositionYear
English VitaminBrand Strategist & Designer · Consulting2026
SoftServeVisual Designer, Employer Brand2023—2026
Institut für GebrauchsgrafikGraphic Designer2022—2023
Be-HappyGraphic Designer2021—2022
Youth SpaceGraphic Designer, Contract2021—present

Certifications

CertificationIssuerYear
Brand ManagementLondon Business School2026
Brand Positioning and StrategyMinnesota State University2026
Operating and Growing Your BrandMinnesota State University2026

Testimonials

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Contact

Let's talk

If you're building a brand — or rebuilding one that stopped working — I'd like to hear about it.

I work with teams in Ukraine, Europe, and the US, in Ukrainian and English.

vladadzhanda@gmail.com

Thank you.

I'll get back to you soon.

Vlada Dzhanda *